Saturday, September 27, 2014

Winning Employee Trust

This article lists 9 ways to gain the trust of your employees, which is important in the workplace. Without trust, employees are less likely to believe in the decisions you make and may not work as hard. Increased trust leads to a more positive work environment and is very beneficial to companies, as well as every person involved.

Source: http://www.inc.com/geoffrey-james/9-ways-to-win-employee-trust.html

Photo: http://www.inc.com/uploaded_files/image/970x450/employee-trust_29876.jpg

Overcommunicating


Be careful what you say to employees. You could offend them and/or give the wrong impression.

Source: http://dilbert.com/strips/comic/2009-03-01/

Simon Sinek: How Great Leaders Inspire Action


This TED talk explains why some leaders of organizations are able to get things done and be successful compared to all of the others.

Source: http://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action?language=en

Image source: http://tedconfblog.files.wordpress.com/2014/03/ted2014_dd_dsc_0911_1920.jpg

Sunday, September 21, 2014

When Marketing Goes Wrong



There are times when marketing campaigns can send the wrong message and have serious consequences. A good example of this is when Cartoon Network was involved in a guerrilla marketing campaign that placed battery-powered LED placards all over major cities in the United States to promote their show, Aqua Teen Hunger Force. The City of Boston thought they were bombs and it caused chaos all over the city. Turner Broadcasting System was fined $2,000,000 after the event, which led to the resignation of general manager and executive vice president of Cartoon Network, Jim Samples.

Sources: http://www.washingtonpost.com/wp-dyn/content/article/2007/01/31/AR2007013101958.html
http://money.cnn.com/2007/02/09/news/newsmakers/cartoon_network/

Photo: http://cdn.creativeguerrillamarketing.com/wp-content/uploads/2012/03/1170276767764bc2.jpg

Use Caution With Advertising



If you're lucky enough to get Oprah to endorse a product for you, consider what you offer your consumers. In this situation, KFC was offering coupons for free chicken and worked with Oprah to promote them. Unfortunately for KFC, the "Oprah Effect" was too much for them. 10.5 million coupons were downloaded for chicken that was priced at $4.99, which is about $42 million dollars of free food. KFC was forced to issue "rain checks" to those who were unable to get their food because it was sold out. I'm sure they'll rethink their coupon giveaway if they work with Oprah again. 

Source: http://www.cnn.com/2009/LIVING/05/08/oprah.kfc.coupon/

Photo: http://www.ecorazzi.com/wp-content/uploads/2009/05/kfc_oprah.jpg

The Top Five Reasons Communications Fail



This article explains some of the reasons businesses tend to fail with communication. An example is when people are told different things and are not on the same page as others. When people within an organization are not able to effectively communicate, it can lead to discontent among employees and inefficiency, as well as many other consequences. It would be beneficial if managers and executives were to keep the reasons listed in this article on their mind when delegating tasks.

Source: http://www.tmcnet.com/topics/articles/253113-top-five-reasons-communications-fail.htm


Photo: http://adkblog.s3.amazonaws.com/wp-content/uploads/2013/01/bigstock-Team-of-business-people-taking-14162348-300x200.jpg

Saturday, September 13, 2014

Internal Miscommunication Example


This Dilbert comic strip is a perfect example of internal miscommunication.

Source: http://dilbert.com/strips/comic/1996-06-01/

Active Listening

This article by the Houston Chronicle explains the impact active listening can have in the workplace. I've learned first hand that improving these skills can have a positive influence on your overall experience at work and with others.

Source: http://smallbusiness.chron.com/listening-can-improve-workplace-performance-13262.html

Combating Miscommunication in the Workplace

In this article, Monica of PeopleMetrics explains some of the consequences of miscommunication at work and provides some ways to be more effective communicators. 

Thursday, September 4, 2014

Tips for Becoming a Good Leader

5 Habits of Highly Effective Communicators

This article from Forbes lists and explains how to be a good leader through various ways of communicating in the workplace, which can be particularly helpful for those who would like to be in a management or executive position one day.

Source: http://www.forbes.com/sites/susantardanico/2012/11/29/5-habits-of-highly-effective-communicators/ - the direct link is the title

Dilbert



I often feel like I communicate with coworkers better in emails as well, but face-to-face communication is important, too. 


Source: http://dilbert.com/strips/comic/2010-12-26/

Wednesday, September 3, 2014

Why Communication is Important in the Accounting/Finance World


Effectively Communicating with Clients


"When you effectively communicate with your clients, you will start to get more prospects. More prospects lead to more clients and more clients lead to a bigger firm. When you become a bigger firm, you can start to delegate some of the smaller and administrative tasks and this allows you to put more of your focus on prospecting and continuing to grow. Communication is really what starts you on the path to growth."

-J. David Strother, CFP, AIFA


Source: http://www.accountingweb.com/article/effectively-communicating-clients/222508

 - the direct link is the title